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Business Book Extracts

Read extracts from top business books written by IIDM's network of contributors. Download of a chapter or more for each book. Review the book contents and purchase the book online. New business book extracts will be regularly added to the following list ... so remember to visit this web page again.

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Latest Book Extracts

Business Book Extract: Everyday Creative

We all have a dysfunctional relationship with creativity. We love it, value it and want more of it but just can't seem to find the time or resources... READ MORE

Business Book Extract: Beat Gender Bias

Bias might be built-in to how our brains work, but that doesn't make it acceptable. READ MORE

Business Book Extract: Service Habits

We all want more connection, meaning and ease in our day-to-day lives - less drama and fewer obstacles. Employees want employers to serve them with... READ MORE

Business Book Extract: Quietly Powerful

In the uncertain, changing, globally interconnected world, the 'alpha' or 'hero' leadership style is becoming outdated and inadequate. Quieter... READ MORE

 
Total 96 articles in this section.
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Business Book Extract: Winning The War For Talent

By Mandy Johnson

Hiring and retaining great people is the key to profitable growth, but it is the number one issue keeping leaders and managers awake at night. Winning the War for Talent addresses this issue with an unconventional ‘how to’ guide of innovative techniques to source and retain skilled staff.

Business Book Extract: Life In Half A Second

By Matthew Michalewicz

You always hear how risky starting a business is and how many businesses fail. But if you were able to start businesses multiple times without failing, it must mean you’re doing something that’s giving you an advantage over the odds.

Business Book Extract: What Makes a Leader

By Daniel Goleman

What Makes a Leader: Why Emotional Intelligence Matters presents Daniel Goleman’s groundbreaking, highly-sought Harvard Business Review and Egon Zehnder International articles compiled in one volume.

Business Book Extract: Big Data Marketing

By Lisa Arthur

Big Data Marketing is a priority read for executives, marketers and others who want to tackle big data and use it to improve customer experiences, show revenue impact and demonstrate the value of their own roles. After all, many of today's business leaders find themselves caught in an intensifying snarl of data. They’re also paralysed by internal silos and hamstrung by outdated marketing approaches. As a result, consumers are losing patience, shareholders are clamoring for growth and differentiation, and marketers are left struggling to untangle what has become a company-wide problem.

Business Book Extract: Grounded

By Bob Rosen

How can leaders stay grounded when everything around them is unstable? Beset by rapid change and challenged by uncertain markets, many of today's business leaders find themselves ill equipped to manage the hazards they face.

Business Book Extract: Brand Engagement

By Wendy McWilliams

This book is essential for all small to medium enterprises who want their brand to stand out in a crowded marketplace. It's a practical guide that explains how to create a low-cost and effective public relations campaign.

Business Book Extract: Leading On The Edge

By Rachael Robertson

In Leading on the Edge, successful business speaker and consultant Rachael Robertson shares the lessons she learned as leader of a year-long expedition to the wilds of Antarctica. Leading eighteen strangers around the clock for a full year—through months of darkness and with no escape from the frigid cold, howling winds, and each other - Robertson learned powerful lessons about what real, authentic leadership is. Here, she offers a deeply honest and humorous account of what it takes to survive and lead in the harshest environment on Earth.

Business Book Extract: Amplifiers

By Matt Church

Great leaders do much more than just make decisions; they inspire those around them to excellence and form the vital link between strategy and execution. Amplifiers explains how great leaders use the art and practice of motivational leadership to light the path to success and inspire others to take that journey with them.

Business Book Extract: Aligning Workforce And Business Strategies

By Colin Beames

The alignment of business and workforce strategies is a hot topic in the HR and business domain. Many HR thought leaders and HR professionals have identified this as a key issue for those seeking to extract maximum value from their most important intangible asset – their people.

Business Book Extract: The People Manager’s Toolkit

By Karen Gately

People who manage people face a number of challenges, from keeping workers engaged and performing at a high level to dealing with absenteeism and bad behaviour in the workplace. In The People Manager's Toolkit, leadership and people management specialist Karen Gately offers a suite of practical tools for optimising staff performance and dealing with a wide variety of "people issues."

Business Book Extract: Hooked

By Gabrielle Dolan and Yamini Naidu

So, what is the number one leadership and business skill for the next decade? Storytelling is. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. Storytelling is a compelling way to connect, engage and inspire your audience in business.

Business Book Extract: The New Rules Of Management

By Peter Cook

It's time to stop managing and start implementing. The New Rules of Management is about creating and implementing projects that truly matter, because even the best ideas, projects and objectives mean nothing until they are executed

Business Book Extract: Market Your Way To Growth

By Philip and Milton Kotler

With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy.

Business Book Extract: Fred 2.0

By Mark Sanborn

Nine years ago, bestselling author and business consultant Mark Sanborn introduced the world to Fred, his postman, who delivered extraordinary service in simple but remarkable ways. Fred's story inspired millions. Companies-even, cities-were inspired to turn the ordinary into the extraordinary each day.

Business Book Extract: The Advantage

By Patrick Lencioni

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees?

Total 96 articles in this section.
Pages: Previous 1 . 2 . 3 . 4 . [5] . 6 . 7 Next

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