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e-Learning

You're sure to find one of our on-demand resources to meet your continuous professional development requirements in e-Learning, incorporating audio, visual and text based information. Build your business knowledge further with these great resources.

Choose from a growing list of Learning Modules, listen to over 30 business titles in the Audio Seminar Library or pick up great ideas and best practice when you read Business Book Extracts written by popular contributors to our Expert Talk section.

Featured E-Learning Content

Business Book Extract: Leading Well

Leading Well is about the inspiration of leadership. It focuses squarely on the personal attributes that can transform managers into leaders... READ MORE

Business Book Extract: The Languages of Leadership

Many of us have issues trying to lead disparate teams with multiple personalities, colleagues with conflicting agendas and bosses with minds of their... READ MORE

Business Book Extract: Welcome To The Age Of Emotion

Is your business struggling to make strong connections with people? Are you having trouble attracting and keeping clients? Does your business have a... READ MORE

Business Book Extract: Seven Stories Every Salesperson Must Tell

How do the best salespeople connect, influence and persuade? With stories. READ MORE

 

Top CEO Issues

Top CEO Issues | CEO considerations

Marketing and technology

Here's a snapshot of some of the key points discussed on this topic by CEOs and business leaders:

  • Marketing | Branding - being proud of our brand; identifying our super power; creating a customer avatar; creating and executing unique brand story; customer journey map; track, monitor, review, listen and modify brand messaging | Establishing your Customer Value Chain - technology doesn't disrupt, customers do | Adding new product lines without jeopardising relationships with existing brands | Creating a culture of 'everyone has a role in getting new customers' | Importance of the sales function and involvement of senior executives | How well do sales people prepare for new client meetings and what does the first minute look like? | The need to sell quality and service, not just price | Impacts of reputational damage from online comments and reported behaviour critical | Consumers expect organisations to be more transparent as social license becomes more relevant | Using Gamification in trade fairs
  • Technology | What is coming for your business? How are you responding? What are you doing to utilise AI? | Drone technology and implications for the future | Launching new technology businesses into the market
  • Cybersecurity | Training staff on what to do and not to do to ensure cyber security | Don't use SMS authentication codes, don't allow unverified USBs, use multi-factor authentication (apps available), back up daily to a non-cloud source, run anti-virus and anti-malware

e-Learning Sections

Top CEO Issues

Top CEO Issues features a snapshot of the Top Issues discussed by CEOs and...

Business Book Extracts

Read extracts from top business books written by IIDM's network of...

Learning Modules

Expand your leadership skills with these practical and easy-to-apply...

Video Seminars

Watch interview style videos of your favourite IIDM contributors outlining...

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