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Business Book Extracts

Read extracts from top business books written by IIDM's network of contributors. Download of a chapter or more for each book. Review the book contents and purchase the book online. New business book extracts will be regularly added to the following list ... so remember to visit this web page again.

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Latest Book Extracts

Business Book Extract: Money Magnet

In this breakthrough book, bestselling author and self-made multi-millionaire Steve McKnight delivers a simple yet powerful guide anyone can use to... READ MORE

Business Book Extract: Buy, Grow, Exit

Buy, Grow, Exit is about how (and why) to acquire, grow and exit a business in a way that maximises the value you will ultimately be able to extract... READ MORE

Business Book Extract: Fully Connected

Leaders have spent the past two years operating in survival mode, struggling with stress, overwhelm and burnout, with no respite in sight. But in... READ MORE

Business Book Extract: How To Persuade

How persuasive are you? Every day we’re faced with moments where we either win or lose - whether it’s trying to convince your boss to approve your... READ MORE

 
Total 124 articles in this section.
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Business Book Extract: Life In Half A Second

By Matthew Michalewicz

You always hear how risky starting a business is and how many businesses fail. But if you were able to start businesses multiple times without failing, it must mean you’re doing something that’s giving you an advantage over the odds.

Business Book Extract: What Makes a Leader

By Daniel Goleman

What Makes a Leader: Why Emotional Intelligence Matters presents Daniel Goleman’s groundbreaking, highly-sought Harvard Business Review and Egon Zehnder International articles compiled in one volume.

Business Book Extract: Big Data Marketing

By Lisa Arthur

Big Data Marketing is a priority read for executives, marketers and others who want to tackle big data and use it to improve customer experiences, show revenue impact and demonstrate the value of their own roles. After all, many of today's business leaders find themselves caught in an intensifying snarl of data. They’re also paralysed by internal silos and hamstrung by outdated marketing approaches. As a result, consumers are losing patience, shareholders are clamoring for growth and differentiation, and marketers are left struggling to untangle what has become a company-wide problem.

Business Book Extract: Grounded

By Bob Rosen

How can leaders stay grounded when everything around them is unstable? Beset by rapid change and challenged by uncertain markets, many of today's business leaders find themselves ill equipped to manage the hazards they face.

Business Book Extract: Brand Engagement

By Wendy McWilliams

This book is essential for all small to medium enterprises who want their brand to stand out in a crowded marketplace. It's a practical guide that explains how to create a low-cost and effective public relations campaign.

Business Book Extract: Leading On The Edge

By Rachael Robertson

In Leading on the Edge, successful business speaker and consultant Rachael Robertson shares the lessons she learned as leader of a year-long expedition to the wilds of Antarctica. Leading eighteen strangers around the clock for a full year—through months of darkness and with no escape from the frigid cold, howling winds, and each other - Robertson learned powerful lessons about what real, authentic leadership is. Here, she offers a deeply honest and humorous account of what it takes to survive and lead in the harshest environment on Earth.

Business Book Extract: Amplifiers

By Matt Church

Great leaders do much more than just make decisions; they inspire those around them to excellence and form the vital link between strategy and execution. Amplifiers explains how great leaders use the art and practice of motivational leadership to light the path to success and inspire others to take that journey with them.

Business Book Extract: Aligning Workforce And Business Strategies

By Colin Beames

The alignment of business and workforce strategies is a hot topic in the HR and business domain. Many HR thought leaders and HR professionals have identified this as a key issue for those seeking to extract maximum value from their most important intangible asset – their people.

Business Book Extract: The People Manager’s Toolkit

By Karen Gately

People who manage people face a number of challenges, from keeping workers engaged and performing at a high level to dealing with absenteeism and bad behaviour in the workplace. In The People Manager's Toolkit, leadership and people management specialist Karen Gately offers a suite of practical tools for optimising staff performance and dealing with a wide variety of "people issues."

Business Book Extract: Hooked

By Gabrielle Dolan and Yamini Naidu

So, what is the number one leadership and business skill for the next decade? Storytelling is. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. Storytelling is a compelling way to connect, engage and inspire your audience in business.

Business Book Extract: The New Rules Of Management

By Peter Cook

It's time to stop managing and start implementing. The New Rules of Management is about creating and implementing projects that truly matter, because even the best ideas, projects and objectives mean nothing until they are executed

Business Book Extract: Market Your Way To Growth

By Philip and Milton Kotler

With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy.

Business Book Extract: Fred 2.0

By Mark Sanborn

Nine years ago, bestselling author and business consultant Mark Sanborn introduced the world to Fred, his postman, who delivered extraordinary service in simple but remarkable ways. Fred's story inspired millions. Companies-even, cities-were inspired to turn the ordinary into the extraordinary each day.

Business Book Extract: The Advantage

By Patrick Lencioni

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees?

Business Book Extract: Stick With It

By Lee J. Colan and Julie Davis-Colan

How do you win in today's world? Is it having a distinct competitive advantage, such as exceptional talent, a cutting-edge product or standout service? Perhaps it comes down to being able to anticipate market trends or fostering a culture of creativity and innovation. Or maybe the answer is having the best strategy. While all of these factors are clearly important, none (nor all) guarantees success.

Total 124 articles in this section.
Pages: Previous 1 . 2 . 3 . 4 . 5 . 6 . [7] . 8 . 9 Next
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