Catriona Pollard is the founder and director of CP Communications, a well respected and innovative PR and social media agency. Her agency merges traditional PR methodologies with cutting-edge social media strategies that engage consumers as well as businesses.
She is passionate about social media, public relations, business and bringing them all together to create real, financial success for entrepreneurs and organisations.
An expert in developing public relations and social media strategies that engage consumers as well as businesses, she has developed and implemented strategies for hundreds of organisations in all stages of growth including Hilton Australasia, Macquarie University, Lego, City of Sydney.
As an early adopter of social media in the Australian PR industry, Catriona has the popular blog Public Relations Sydney that led to her being labelled as a leading public relations blogger. She is also listed as one of the top 100 PR people worldwide to follow on Twitter.
A regular media commentator and presenter, authors articles on PR and social media which are extensively published online and in print. Catriona is renowned for being an inspiring presenter that shares practical skills and expertise.