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Author Profile - Catriona Pollard

  Catriona Pollard

Catriona Pollard is a Gold Status Author for the IIDM website Catriona Pollard

CP Communications

Catriona Pollard is the founder and director of CP Communications, a well respected and innovative PR and social media agency. Her agency merges traditional PR methodologies with cutting-edge social media strategies that engage consumers as well as businesses.

She is passionate about social media, public relations, business and bringing them all together to create real, financial success for entrepreneurs and organisations.

An expert in developing public relations and social media strategies that engage consumers as well as businesses, she has developed and implemented strategies for hundreds of organisations in all stages of growth including Hilton Australasia, Macquarie University, Lego, City of Sydney.

As an early adopter of social media in the Australian PR industry, Catriona has the popular blog Public Relations Sydney that led to her being labelled as a leading public relations blogger. She is also listed as one of the top 100 PR people worldwide to follow on Twitter.

A regular media commentator and presenter, authors articles on PR and social media which are extensively published online and in print. Catriona is renowned for being an inspiring presenter that shares practical skills and expertise.

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Phone: +61 2 9460 9200
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Read Catriona's articles and professional development resources

5 Ways The C-Suite Can Take On Social Media

Blogging - The Essential Marketing Tool

Choosing Your Company's Media Spokesperson

How Social Should A CEO Be?

How To Follow Up With The Media

How To Create A Media List

How To Respond To Negative Tweets

Learning Module: Getting Amazing Results From Public Relations

Learning Module: Strategic Social Media

Managing Your Time On Social Media

Maximise The Power Of Public Speaking

Push Your Competitors Out Of The Spotlight

Social Media Strategy Steps For Business

Stay In The Social Media Loop

When You Should Choose PR Over Marketing

Making Your Key Messages Memorable

Take Advantage Of The Mobile Revolution

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