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Business Basics

What are the basics of business? What do you need to get your new business up and running smoothly? The Business Basics category throughout the IIDM website addresses these questions and more, and provides you with the framework to getting your business off on the right foot. In this Case Studies section, discover real-life examples of successes - and failures - in the Business Basics.
Total 98 articles in this section.
Pages: Previous 1 . 2 . 3 . [4] . 5 . 6 . 7 Next

Inn-Side Trading

A rough start made one top-flight lawyer question her decision to switch careers. But then she turned her passion for upmarket travel into a successful publishing business.

Fun And Games

Running one of the world's leading comedy festivals is no laughing matter when the competition for spectator dollars is so intense.

Clean Sweep

Outsourcing everything in a business has some clear advantages for a cleaning products business.

No Pain, No Gain

Buying into a business while trying to complete a university degree was a big step. But that was just the start of a steep learning curve.

100% Happy

Despite unprecedented demand for tradespeople across Australia, a regional trade services business with 48 staff had a 100% staff retention rate last year.

Pure Magic

A cosmetics company that was started at home in 1997 has made it into its sector's middle league, thanks to smart cost control and marketing.

System Reboot

A web-design company has enjoyed dramatic revenue and profit growth since it threw out its old staffing structure and made itself more client-friendly.

Plan To Survive

Few businesses can be as heartbreakingly variable as farming. So how does a successful farmer stay in business and stay sane?

Sweet Business

Turning an entrepreneurial family business into a mainstream brand has been a big step for some Melbourne chocolate makers.

Alternative Reality

A start-up Melbourne ad agency began dealing with staff retention issues before it even started business. Here is how to become an employer of choice.

Local Heroes

A private psychiatric hospital in Sydney was achieving excellent results with its clients - but its advertising campaign was not reaching the right audience.

Sweet Smell Of Success

Two cattle farmers from WA turned their failing property into a multi-million dollar essence supplier to the world cosmetics industry.

Local Advantage

A mid-size law firm in suburban Melbourne has a strategy for competing against CBD competitors.

Runaway Staff Stopped

In an industry with more vacancies than good people to fill them, a consulting firm had to take urgent action to retain its good staff - and attract new ones.

Liquid Gold

By using creative marketing, a Queensland adult cordial maker has gone from a market stall in Brisbane to national and international distribution.

Total 98 articles in this section.
Pages: Previous 1 . 2 . 3 . [4] . 5 . 6 . 7 Next

Contract Labour Cannot Solve All Your Problems

By CEO Online

Time to hire some contract staff? A leading Australian labor firm gives advice on what you should do - and should not do.

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