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Dealing With The Media

Avoid a public relations nightmare by learning some important lessons when dealing with the media. How can you be better prepared when writing a press release, or being interviewed by a journalist?
Total 53 articles in this section.
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Increasing Your Media Quotient (MQ) - Answers To Common Questions

by Thomas Murrell

You've all heard about personal intelligence or IQ and Emotional Intelligence, EQ. But what about MQ, what I call Media Intelligence? Managers, leaders and entrepreneurs with a high MQ tend to be on the whole more successful than the general population.

Increasing Your Media Quotient (MQ) - TV Interviews

by Thomas Murrell

Television is one of the most powerful forms of media. The visual aspect provides people with additional emotional stimulation and is seen by a large audience.

Increasing Your Media Quotient (MQ) - Increasing Media Coverage

by Thomas Murrell

What happens when your MQ, or what I call Media Intelligence drops?

How To Write Articles That Generate Free Publicity

by Sue Currie

Writing articles and submitting them to the media is an excellent way to get free publicity. Any time you have something published it creates awareness of your brand and enhances your credibility. So how do you go about it?

Read Up On This!

by Jane Toohey

Have you ever read a newspaper story about a competitor and said with disgust "That's not news, we've been doing that for years!"? Welcome to the world of PR and media relations. It seems it is only news if you've told the media! In this article, we're going to show you how to do just that.

Managing The Media

by Rebecca Laskary

Having an understanding of the media is essential if you engage with the media intentionally, in a media campaign or unintentionally in a crisis.

Is All Publicity Good Publicity?

The answer is...yes and no. Often it's how well the message is managed when the story hits the headlines.

Five Ways To Improve The Accuracy Of Your Media Releases

by Thomas Murrell

It is so easy to do. A small typo. But it can have big consequences. Especially if it is in your media release.

The 11 Deadly Sins Of Live TV Interviews

by Thomas Murrell

Even the most seasoned media performers can make mistakes during live TV interviews. Here are the 11 most common mistakes and some helpful tips on how to avoid them.

Be A Media Master With Clear Key Messages

by Sandra Baigel

As the CEO of your business, you will very likely find yourself in the media spotlight some time in the future. The best news is this. You can make the most of your Media Moment by being well prepared.

Sniffing Out New Opportunities

by HopeAD

Attention from the media is an amazing tool for marketing your business! But, how do you get their attention?

Media Darlings: The Top Ten Do’s and Don’ts of Working with the Press

by Susan A. Friedmann

There’s a saying in the newspaper business: Advertising is expensive - but editorial is priceless!

The Essentials Of Good Writing

by Karen McCreadie

There are rules and structure to good writing. Here are some keys points to remember.

The 7 Secrets Of Writing A Great Media Release

by Thomas Murrell

How to write a news release that generates free publicity is a great skill to have. The good news is, it is a learned skill!

Effective Media Relations - What To Do After The Media Interviews You!

by Thomas Murrell

You've done all the hard work - prepared a media kit, engaged with a reporter and they've listened to your message and asked questions. What now?

Total 53 articles in this section.
Pages: Previous 1 . 2 . [3] . 4 Next
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