Marketing A Web Site

You’ve got a great web site, but very few visitors? What can you do to increase traffic to your web site? How can search engine optimization and search engine marketing generate new business.

Total 46 articles in this section.

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Using The Google Display Network

by Flying Solo

The term Google Display Network refers to the massive number of websites that carry 'Ads by Google' on their pages. Here’s how to use it effectively.

Improving Your AdWords Quality Score

by Flying Solo

When using the Google AdWords program it’s critical to consider the keyword quality scores of your ads, as they may determine the success of your campaign.

Four Keys To Optimisation

by Frank Chamberlin

Getting conflicting advice from consultants about search engine optimisation can be very off-putting. Try this four-step guide.

Checklist For The Launch Of Your New Website

by Craig Reardon

Just unleashed your new website onto an unsuspecting public? This handy list will maximise your traffic and enquiries.

Internet Marketing Strategy: 5 Essential Secrets

by Jon McCulloch

Your Internet marketing strategy doesn't have to be complicated or expensive ... but it DOES have to be well thought out.

How To Build Loyal Customer Relationships Online

by Eric Gruber

Money can't buy one of the most important things you need to promote your business: relationships. How do customer relationships drive your business? It's all about finding people who trust you and believe in your products or services.

Internet Sales Cycle Explained

by Eric Gruber

Most new online business owners think that Internet marketing is their magic pill to making more money. I have news for you ... It's not magic. It's a process. But once you work that process, it can work like magic!

A World Wide Web Of Marketing Opportunities

by Rebecca Laskary

Businesses need to analyse their online engagement and determine if they are maximising the opportunities afforded by the world wide web.

Want To Catch A Buzz Online?

by Suzanne Bucciarelli

You probably already know some good methods for getting a lot of traffic to your web site. In my opinion, Buzz marketing ranks at the top, and the best part is - it's Free! If you aren't using Buzz marketing, you are missing out on an avalanche of links, swarms of traffic, and yes - even fame and fortune!

Effective Search Engine Marketing

by Rod Jacka

It is quite easy to bring hundreds or thousands of visitors to your website; you can simply purchase ads and write enticing copy and people start clicking to your site. It is an entirely different matter to convert these visitors into customers.

What Is SEO And Why Should I Care?

by Stacey Crevoiserat

Search Engine Optimisation (SEO) is the process of altering a web site to increase the page rank in organic crawler-based search engines. So, what does that mean? Well, let's break it down into a few fast and easy steps!

How Search Engine Optimisation (SEO) Works

by Philip Shaw

Being easily found using Google and other search engines can impact the success of your business. Search Engine Optimisation (SEO) is a way of increasing traffic to your website and ensuring your business ranks high in internet search results.

Mastering Google AdWords

Many people think that Google AdWords is simple: you create ads, your ads appear on Google (and content sites), and you attract customers to your website or affiliate link. It's not that simple. It is my goal in this article, to teach you to master this difficult task, so you can prevent making the same mistakes 99% of internet marketers make when they start out.