Peddlers of cheap websites say 'websites' when they really mean a website 'design'.
Tips and techniques on how to make your website a hero as well as flagging some common pitfalls to avoid becoming an online villain.
Business operators are needlessly paying web developers to build website functionality that could essentially be purchased ‘off the rack’ for a fraction of the price.
Which of these web tasks can you do yourself and which do you need to outsource?
This article looks at how project-based services can convert more sales through their website.
Writing for the web is not the same as writing for a brochure or magazine. There are many essential differences that you need to consider. Here are 23 simple tips I've picked up over the years.
How appointment and reservation based services can close the sale - and even have a hefty deposit made to their bank accounts while their operators are sleeping.
There are a myriad of reasons as to why you will not convert all Internet prospects. But if you include these capabilities, you will improve your chances in an increasingly competitive online world.
You may be turning away your website visitors before they get inside. Use this 9 point guide to effective front page content and layout to make your business website compelling - not repelling!
As clients, and potential clients, of professional firms increasingly use the internet for information and to evaluate the services offered prior to engaging them, it is critical for your firm to implement these strategies when re-developing your website.
We all appreciate how a website's design can help or hinder its effectiveness. Is your site guilty of one or more of these common web design don'ts?
To paraphrase poet Gertrude Stein: "A text is a text is a text". Whether it is on a piece of paper or a computer screen is of little consequence - what makes a good text good is universal.
Many people are worried about their search engine ranking, without necessarily being concerned about what the user sees when they click to the site. Sure, a search engine can match up the key terms with your site, but what impression are you making to the visitors once they click to your homepage?
Changing to a new website design can be fraught with danger - if you are not careful.
It doesn't matter if you know you're good. Why would anyone believe you if you don't bother to accentuate it in the most visible place for prospects to see - the Internet!
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