Take a professional approach to building your personal brand by using these dozen tips.
Sorry, but the truth is that if your referral network is not working the way you wanted or expected it to, it's ... well ... all your fault. Dispel the myths and excuses - and get the most from your referral network.
Increased visibility means increased credibility. Improve your credibility and you increase your reputation. Increase your reputation and you increase your perceived value and you can grow your business, your career or your influence.
For the majority of networkers who have tried to keep a truly accurate count of how many "cold calls" led to actual, cash-in-your-pocket sales knows that this is not an easy task. The good news is that it is actually quite easy to measure success from referrals!
Referral networking is more about farming, than hunting! An overemphasis of running from one networking event to another, looking for new relationships is a waste of time, money, and energy - that you should be using to develop the relationships you've already started.
Conduct a personal audit to determine your values and vision, your future goals and strengths for you and your company.
We are not what we do! However we do need to answer the question "what do you do?" in a way that makes us better known and creates more business.
When you have a fully functioning referral-marketing strategy in operation, you will know approximately how many referrals you can expect, and of what quality they will likely be, over a given period.
When you consider that business networking events are about establishing relationships, it's surprisingly common to actually alienate those you meet. So how do you avoid making such mistakes?
In the same way as we have a marketing or business plan we need to have a networking plan to ensure we maximise the opportunities we have when meeting other professionals. Here are some tips and strategies that will help you network by design, not default!
Anyone who is experienced and successful in referral marketing will tell you that sales skills are absolutely required. They're needed in every part of the process - not just in closing the sale with the prospect.
Are you in love with your company so that you can work toward establishing a strong personal brand?
Does 'Brand You' say your business is the best? Here's some tips on how to stand out and shine.
Cocktail functions have a different feel about them than other business networking events. Here's how to make sure the drinks are diluted and not your networking!
Speed networking programs are showing up all around the world. These events tend to be a fun, exciting, and effective way to make a lot of initial connections in a very different environment from the standard business networking meetings.
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